Your subscription price isn’t higher than the standard subscription price. The price you’re seeing on our website is the introductory offer of 25% off MSRP, which applies only to the first subscription order.
When you first started your subscription, you would have received this same introductory discount.
After the first order, all recurring subscription orders receive our standard 10% subscription discount off MSRP. This is the ongoing price for all subsequent orders within an active subscription.
In short:
- First subscription order: 25% off MSRP
- All future subscription orders: 10% off MSRP
While the current website offer may appear lower than your existing subscription price, it’s because it is displaying the introductory price available for a new subscription—not the ongoing subscription price you’re currently receiving.
Aside from introductory offers designed to help new customers try our products, we work hard to ensure that our existing subscribers receive the best ongoing subscription price available on all of our products all of the time.
We hope this helps to clear things up. If you have any other questions, don't hesitate to reach out to our customer care team. We're always here and keen to help.